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Online Survey
First, tell us about Michigan Avenue!
1
. Do you view The Magnificent Mile as a travel destination?
Do you view The Magnificent Mile as a travel destination?
Yes
No
Comments
2
. Do you plan to visit The Magnificent Mile again in the next 12 months?
Do you plan to visit The Magnificent Mile again in the next 12 months?
Yes
No
3
. If you answered yes, how many times do you predict you will visit? (If you said no, please skip this question.)
If you answered yes, how many times do you predict you will visit? (If you said no, please skip this question.)
1
2 - 3
4 - 5
6 or more
Tell us about your experiences at The Magnificent Mile Lights Festival presented by Harris!
4
. How many times have you been to The Magnificent Mile Lights Festival presented by Harris?
How many times have you been to The Magnificent Mile Lights Festival presented by Harris?
2009 was my first visit.
2 - 3
4 - 6
7 or more
5
. Did you go shopping?
Did you go shopping?
Yes
No
If so, where did you shop?
6
. Did you know about The Extra Mile shopping event on Sunday?
Did you know about The Extra Mile shopping event on Sunday?
Yes
No
7
. Did you shop on Sunday for The Extra Mile?
Did you shop on Sunday for The Extra Mile?
Yes
No
I didn't know about The Extra Mile.
8
. Please rate each of the following activies.
Excellent
Very Good
Good
Fair
Poor
Did not participate/attend
The Plain Wihte T's presented by 101.9fm The Mix
Please rate each of the following activies. The Plain Wihte T's presented by 101.9fm The Mix Excellent
Very Good
Good
Fair
Poor
Did not participate/attend
Radio Disney Concert Featuring Mitchel Musso
Radio Disney Concert Featuring Mitchel Musso Excellent
Very Good
Good
Fair
Poor
Did not participate/attend
Justin Roberts and the Not Ready for Naptime Players Performance
Justin Roberts and the Not Ready for Naptime Players Performance Excellent
Very Good
Good
Fair
Poor
Did not participate/attend
Ralph's World Performance
Ralph's World Performance Excellent
Very Good
Good
Fair
Poor
Did not participate/attend
Lights Festival Lane Activities
Lights Festival Lane Activities Excellent
Very Good
Good
Fair
Poor
Did not participate/attend
Lighting Procession
Lighting Procession Excellent
Very Good
Good
Fair
Poor
Did not participate/attend
Fireworks Displays
Fireworks Displays Excellent
Very Good
Good
Fair
Poor
Did not participate/attend
The Culinary Pavilion presented by The Signature Room at the 95th
The Culinary Pavilion presented by The Signature Room at the 95th Excellent
Very Good
Good
Fair
Poor
Did not participate/attend
Extended Shopping Hours
Extended Shopping Hours Excellent
Very Good
Good
Fair
Poor
Did not participate/attend
9
. What was your favorite memory from this year's Magnificent Mile Lights Festival presented by Harris?
What was your favorite memory from this year's Magnificent Mile Lights Festival presented by Harris?
10
. What would you like to see done differently next year?
What would you like to see done differently next year?
Just a few more questions left!
11
. Do plan on attending next year's Magnificent Mile Lights Festival presented by Harris?
Do plan on attending next year's Magnificent Mile Lights Festival presented by Harris?
Yes
No
Too early to decide
12
. Are you aware that the Saturday procession is televised?
Are you aware that the Saturday procession is televised?
Yes
No (Please skip to question 14.)
13
. If so, have you previously watched the procession on TV?
If so, have you previously watched the procession on TV?
Yes
No
14
. If not, will you consider watching it on TV in the future?
If not, will you consider watching it on TV in the future?
Yes
No
15
. Do you see yourself making The Magnificent Mile Lights Festival presented by Harris a part of your holiday tradition?
Do you see yourself making The Magnificent Mile Lights Festival presented by Harris a part of your holiday tradition?
Yes, in person
Yes, on TV
It is already part of my holiday tradition!
No
16
. Which social networking sites do you use?
Which social networking sites do you use?
Facebook
Twitter
LinkedIn
MySpace
None
Other (please specify)
17
. Are you interested in receiving information about The Greater North Michigan Avenue Associate and the events it hosts, including The Magnificent Mile Lights Festival presented by Harris?
Are you interested in receiving information about The Greater North Michigan Avenue Associate and the events it hosts, including The Magnificent Mile Lights Festival presented by Harris?
Yes
No
If you said yes, please share your email here!
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